Manager, Demand Generation – Data Privacy & AI Governance Platform

A World-Changing Company
Our client believes that by building their software, the operating system for Data Privacy & AI Governance, they can solve the world’s most critical and challenging problems of trust and safety in data- and AI-driven enterprises. Our client partners with the most important institutions in the world to transform the safety, trust, and integrity of their data and technology systems. Our client’s software has been used to power the safety and privacy of millions of users globally.

The Role
Our client is hiring a Manager, Demand Generation to own and operate our inbound demand engine. This role is accountable for producing qualified MQLs and converting them into meetings and pipeline at target efficiency.

You will design, launch, and optimize product-led and inbound campaigns that support our client’s pipeline goals. This is a hands-on execution role with direct ownership of campaign performance, funnel metrics, and attribution. You will work closely with Product, Sales, and SDRs to ensure inbound demand aligns with ICP priorities and revenue outcomes.

Responsibilities

Inbound Campaign Execution
● Own the planning and execution of inbound and product-led campaigns.
● Launch and iterate campaigns that generate high-intent MQLs and meetings.
● Ensure messaging aligns with product narratives and buyer needs.

Funnel & Conversion Ownership
● Own MQL volume, quality, and conversion to meetings.
● Diagnose and improve funnel performance using data and experimentation.
● Maintain high standards for lead quality and handoff to Sales.

Measurement & Attribution
● Ensure all inbound demand is accurately attributed to meetings and pipeline.
● Maintain clean tracking, reporting, and campaign hygiene.
● Partner with analytics and tooling vendors to improve data quality.

Operational Discipline
● Run campaigns efficiently, on schedule, and within budget.
● Document repeatable inbound programs that scale into future quarters.
● Adapt quickly as priorities, messaging, or targets change.

You May Be a Good Fit If…

● You have experience running demand generation or growth programs tied to revenue in B2B, notably selling to large enterprises.
● You are analytically strong and comfortable making decisions from data.
● You move quickly, follow through, and don’t wait to be told what to do.
● You care deeply about quality, attribution, and execution discipline.
● You are comfortable working cross-functionally in a fast-moving environment.
● You demonstrate trust, integrity, optimism, and a commitment to excellence.

Benefits
● Competitive salary + equity
● 100% medical and dental insurance for you and your dependent(s)
● Remote-first work and flexible time off
● Sponsored company lunches and events
● Parental leave and 401(k) plan

Our client’s benefits aim to promote health and wellbeing across all areas. They continuously refine their offerings based on the needs of their team.

Our client is a distributed team with headquarters in NYC and remote workers across the US. In keeping with our client’s values and culture, they believe employees “share the work” as one team, and in-person work affords the opportunity for more creative outcomes. Therefore we encourage Product Managers to work from our offices to foster excellence in innovation and
outcomes for our clients. Preference will be given to candidates who are able to come into the office, located in midtown Manhattan, at least 2 days a week. We’re a Data Privacy and AI Governance company building a missing piece of the Internet’s infrastructure: the operating system for governance that empowers users and businesses to manage data respectfully. Every day, they tackle one of the world’s most challenging problems – how to make data and AI driven technology safer for humanity – and thinking about the future of human rights as society increasingly moves online. If this sounds intriguing and you’re excited to shape that future with us, we’d want to speak with you.

Our client is committed to promoting a culture of diversity, equity, and inclusion and is
proud to be an Equal Employment Opportunity and Affirmative Action employer. We believe that all share the responsibility of upholding commitment to these values and encourage candidates from a wide range of backgrounds, perspectives, and lived experiences to join us in solving the world’s hardest problems. Our client does not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Please see the United States Department of Labor’s EEO poster, EEO poster supplement and Pay Transparency Notice for additional information.

Compensation Range: $130,000 – $155,000 / year (depending on experience)