An Effective and Underused Content Marketing Tool for Individuals
If it wasn’t already obvious, Content marketing is not just for businesses – it can really help your personal brand. It is essential for anyone who wants to: Most content marketing is funnelled through the same old hub-and-spoke channels: blogs,
18 May
Rating your SaaS-iness in Sales
At Glenborn we represent platform plays in marketing and commerce technology. All of the firms we work with offer their solution on SaaS basis (Software as a Service). Their solutions are hosted in the cloud (as opposed to loaded onto
18 May
Interview tips – 8 pointers to nail that mock sales pitch
Nothing quite unnerves even the most experienced of reps than the part of the interview process where you are asked to do a mock sales presentation. Fear not however – There are a few tried and tested tips that can prepare you
18 May
Candidate Reputation Management: Plan for back-hand reference checks!
Reference checks are still a crucial part of the job search process but official reference checks are by definition flawed in the favor of the candidate given who they are sourced from (!). Hiring companies also generally have to largely
18 May
5 reasons why External Recruiters are invaluable to candidates
Recently I contacted an old candidate contact that had just taken a new job. He hadn’t called me before making the move so I called him to give him a gentle drubbing about not reaching out to get my assistance
18 May
7 tips to make yourself findable to recruiters on linkedin.
When you look for a job there are two ways you can do it in a) get proactive or b) reactive and sit back and wait for people to come to you. But just like a fisherman uses lures to
